No Price Cuts Planned for Kia EV9 — Exclusive Insights from Tynan Kia Sutherland
The Kia EV9, Kia’s flagship large electric SUV, remains one of the most advanced and desirable EVs on Australian roads. Despite recent reports of some dealers offering discounts of up to $20,000 on stock vehicles, Kia Australia has confirmed it has no intention of officially lowering the recommended retail price (RRP) for the Kia EV9. Customers looking to experience this cutting-edge electric SUV can explore the range now at Tynan Kia Sutherland.
Kia Australia Maintains Firm Pricing Strategy for EV9
According to Kia Australia, the 2025 Kia EV9 will continue to retail between $97,000 and $121,000 before on-road costs. This pricing strategy stands firm despite reported sales figures showing a 45% year-on-year decline over the first five months of 2025, with 146 units sold compared to 266 units during the same period in 2024.
Speaking to the media, Kia Australia's marketing chief, Dean Norbiato, explained that the brand is committed to protecting its customers' investments and ensuring strong resale values for existing owners:
"It's a policy Kia doesn't have [reducing RRPs]; the price is set at day one and doesn't go back; otherwise, you upset existing customers," Norbiato said.
While companies like Tesla and BYD have implemented aggressive price cuts for their electric models, Kia remains focused on long-term customer satisfaction and brand integrity.
Kia EV9’s Role in Brand Leadership
Kia Australia's head of product, Roland Rivero, emphasised that the EV9 is not purely about sales volume but plays a vital role in strengthening the Kia brand's technology leadership in Australia:
"The EV9's role is not about units and volume. What it does for us from a brand enhancement and showcasing-our-technology perspective has flow-on effects to the rest of the range."
At Tynan Kia Sutherland, we see the EV9 as a halo model, attracting attention for its sophisticated design, advanced electric drivetrain, and premium features, all of which raise the profile of Kia’s full model lineup.
Unofficial Dealer Discounts May Be Available
While Kia’s national pricing remains fixed, some Kia dealers across Australia have independently chosen to offer demo or low-kilometre EV9 stock with discounts of up to $20,000 off the RRP. Many of these vehicles still carry delivery kilometres, providing potential savings for savvy buyers who act quickly.
At Tynan Kia Sutherland, we encourage prospective EV9 buyers to check our current EV9 stock availability and any special in-dealership offers that may apply, all while benefiting from our personalised service, finance options, and expert EV advice.
The State of Electric Vehicle Sales in Australia
The pricing stability of the Kia EV9 comes at a time when the growth rate of electric vehicle sales in Australia has begun to stabilise. While EV sales grew by 1.7% in 2024, this growth is modest compared to the explosive increases seen in previous years:
- 161% growth in 2023
- 93% growth in 2022
- 230% growth in 2021
Despite these slowing growth rates, the Kia EV9 continues to generate high levels of consumer interest and remains a top performer in lead generation and online searches for the Kia brand.
Experience the Kia EV9 at Tynan Kia Sutherland
As Kia’s most advanced electric SUV, the EV9 delivers an unmatched combination of:
- Cutting-edge EV technology
- Spacious 6- or 7-seat SUV design
- Advanced driver assistance systems
- Ultra-fast charging capability
- Premium comfort and safety features
Whether you're ready to make the switch to electric or simply exploring your options, the expert team at Tynan Kia Sutherland is here to guide you through the EV9 experience.
Contact Tynan Kia Sutherland today to:
- Arrange your test drive of the Kia EV9
- Explore available finance and trade-in options
- Discuss current stock availability and dealer offers
Don’t miss your chance to experience Kia’s flagship electric SUV at Tynan Kia Sutherland, your trusted local Kia dealership.
Ensure you search the Tynan stock through our link here.
Credit: Drive.com.au